On his second studio LP, Joyner Lucas is determined to prove he’s both the best and the most overlooked. Betrayed yet persevering, he portrays himself as tougher, stronger, smarter, and happier than everyone else, but with a litany of complaints. Despite the Massachusetts rapper’s lyrical prowess, this album feels like a self-centered narrative, turning the world into his vacuum and relegating everyone else to mere supporting roles. It’s often hollow, and when it’s not, it comes across as vindictive. While the bars are impressive, *Not Now I’m Busy* isn’t much fun.
The sprawling, nearly-operatic “Broski” exemplifies this tone. It tells the story of a dear friend who’s been by Joyner’s side since he was six years old. He sets the stage: “Today, I had a conversation with one of my bros/ My homie, he’s been close to me since we were six years old/ He calls my mama, ‘Mom,’ he seen all of my highs and lows.” As the track progresses, Lucas outlines their relationship’s evolution, depicting a friend who starts asking for favors, quitting his job and relying on Lucas: “I quit my job ’cause I don’t wanna work for no other n-ggas… Plus, I know you got my back, right?” This perceived exploitation fuels much of the album’s anger.
On “Sticks & Stones,” featuring Conway The Machine, Joyner continues to rail against perceived enemies over a Griselda-type beat, showcasing one of the LP’s more impressive chameleonic efforts. He raps: “I’ve seen my own family stab my back, I should’ve known/ They say sticks and stones’ll break your bones, I’m sticks and stones/ I wish I could pick up phones, but…” Here, Lucas reflects on betrayal and mistrust, central themes that drive the album’s narrative.